Ad fraud is increasingly eating away at the OTT/CTV advertising supply chain. Advertisers, publishers, and marketplaces are being hit by fraudsters who are constantly perfecting their techniques and proliferation. Every day, up to 20% of CTV advertising dollars are lost to fraud.
Protected Media and Digital Remedy collaborative “Risky Business – The On-Going Threat of Advertising Fraud in Connected TV (CTV)” white paper delivers the most up-to-date insights on ad fraud operations, impact of fraud on the industry, and fraud prevention strategies. Download the white paper to learn how you can fight back and protect your business now.