OUR MISSION:
To empower advertisers and publishers to achieve mutual success by going beyond verifying ads to building trust.
Revolutionizing Ad Verification
Protected by Mediaocean, is redefining the landscape of ad verification. We combine cutting-edge technology with a fresh approach to create a more transparent, efficient, and effective digital advertising ecosystem.
Part of the Mediaocean Family
As a member of the Mediaocean family, we leverage global expertise in mission-critical media technology to deliver unparalleled solutions.
Accreditations + Certifications
MRC-accredited for display & video viewability, SIVT detection TAG-certified against ad fraud. Registered with IAB Europe & IAB Tech Lab.
Our Approach
Fault-finding → Fostering excellence
Blind acceptance → Challenging norms
Advertiser accountability → Balanced relationships
Leadership
Asaf GreinerCEO, Protected Media
GM Verification, Mediaocean
GM Verification, Mediaocean
Asaf Greiner, founder and
CEO of Protected, brings extensive management and product expertise to his role. Previously VP of Products at Cyren (Nasdaq: CYRN),
Asaf has a strong entrepreneurial background, having co-founded Aduva (acquired by Sun/Oracle) and beeFENCE, a pioneering company in botnet defense. With an MBA from IDC, Asaf has consistently driven innovation in cybersecurity and ad verification.
His leadership at Protected builds on his track record of successful product launches and company growth in the technology sector.
Zac SadanCTO, Protected Media
GM Verification, Mediaocean
GM Verification, Mediaocean
As CTO, Zac Sadan leverages his expertise in information and reputation systems. Formerly Chief Scientist at Cyren (Nasdaq: CYRN),
Zac has held key research and innovation roles in the security industry since 1999. He holds a Ph.D. in Information Systems from Bar-Ilan University, where he also serves as a Senior Lecturer.
Zac's career includes co-founding Protected Media (acquired by Flashtalking/Mediaocean), contributing significantly to advancements in cyber-security and information systems.
Sara MaskivishSVP, Market Enablement
Verification, Mediaocean
Verification, Mediaocean
Sara Maskivish serves as the Senior Vice President of Market Enablement for Verification. Joining Flashtalking in 2019 as VP of Client Success, she recently transitioned to the Protected team to lead new go-to-market strategies.
Sara has a proven record of helping large advertisers optimize their cross-platform digital investments through data-driven insights.
Her previous role as SVP of Global Client Delivery at Signal (acquired by Transunion in 2020) and experience in agency and brand marketing at PetSmart have honed her skills in scaling SaaS solutions for Fortune 500 clients.
