Our Mission
To empower advertisers and publishers to achieve mutual success by going beyond verifying ads to building trust.
Revolutionizing Ad Verification
Protected by Mediaocean transforms ad verification with innovation, creating a more transparent, efficient, and effective digital advertising ecosystem.
Part of the Mediaocean Family
As a member of the Mediaocean family, we leverage global expertise in mission-critical media technology to deliver unparalleled solutions.
Our Approach
Fault-finding → Fostering excellence Blind acceptance → Challenging norms Advertiser accountability → Balanced relationships
Accreditations + Certifications
MRC-accredited for display & video viewability, SIVT detection TAG-certified against ad fraud. Registered with IAB Europe & IAB Tech Lab.
Leadership
Meet The Team
Asaf Greiner
CEO, Protected Media GM Verification, Mediaocean
Asaf Greiner, founder and CEO, brings extensive management and product expertise to his role. Previously VP of Products at Cyren (Nasdaq: CYRN),
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Asaf has a strong entrepreneurial background, having co-founded Aduva (acquired by Sun/Oracle) and beeFENCE, a pioneering company in botnet defense. With an MBA from IDC, Asaf has consistently driven innovation in cybersecurity and ad verification.
His leadership at Protected builds on his track record of successful product launches and company growth in the technology sector.
Zac Sadan
CTO, Protected Media GM Verification, Mediaocean
As CTO, Zac Sadan leverages his expertise in information and reputation systems. Formerly Chief Scientist at Cyren (Nasdaq: CYRN),
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Zac has held key research and innovation roles in the security industry since 1999. He holds a Ph.D. in Information Systems from Bar-Ilan University, where he also serves as a Senior Lecturer.
Zac’s career includes co-founding Protected Media (acquired by Flashtalking/Mediaocean), contributing significantly to advancements in cyber-security and information systems.
Sara Maskivish
SVP, Market Enablement Verification, Mediaocean
Sara Maskivish joined Flashtalking in 2019 as VP of Client Success, and recently transitioned to the Protected team to lead new go-to-market strategies.
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Sara has a proven record of helping large advertisers optimize their cross-platform digital investments through data-driven insights.
Her previous role as SVP of Global Client Delivery at Signal (acquired by Transunion in 2020) and experience in agency and brand marketing at PetSmart have honed her skills in scaling SaaS solutions for Fortune 500 clients.