How to Boost Mobile Ad Value?

Fake visitors, fake clicks, fake viewability: they’re the bane of mobile advertising.But now Protected Media, a global provider of digital advertising solutions designed to increase media quality, is out with a multi-layered solution that could boost the value of mobile advertising.“Protected Media is providing a multi-layered anti- fraud solution that Read more…

Going Underground to Bust Fraud

There is much being done to mitigate the risk of fraud in the digital advertising industry. However, argues Asaf Greiner (pictured below), founder and CEO, Protected Media, certifications aren’t making enough of a dent in the issue. Writing exclusively for ExchangeWire, Greiner explains how more sophisticated methods are needed to Read more…

Standards Won’t Bust Ad Fraud

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Asaf Greiner, founder and CEO at Protected Media.Online fraud is nothing new, but now there are more players. More cyber criminals are profiting, and more Read more…

Protected Media Wins CYBERSTORM

Protected Media, a pioneer in fighting ad fraud with cyber security technologies, announced today it won the Cyberstorm Competition sponsored by YL Ventures as part of the 6th Annual International Cyber Security Conference held at the Tel Aviv University. As the winner, Protected Media receives a roadshow trip to the US to Read more…